PEPPA PIG

Entertainment One wants to reinforce Peppa Pig' s position as a love brand in the hearts of children and reassure parents by emphasizing the license's edutainment dimension.

We accompany the license on different highlights:

• The broadcast of a special episode on the occasion of the World Book Day.
• Thecharity operation #JeDonneAvec Peppa in partnership with the Telethon.
• Operation Passion Peppa in which children share their experiences with the cartoon.

Press relations actions (design, sending, follow-ups and reporting) and influencer marketing on YouTube and Instagram are carried out to achieve this goal.