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Com' des Enfants - Strategy Communication Agency Marketing Children Family Senior.
The video format to reach teens
19 Tue
Digital, Uncategorized, Social Media

The video format to reach teens

  • February 14, 2023
  • By admincomdesenfants
  • 0 comments
Since the birth of social networks in the 2000s, we have seen many changes. The codes are changing for the better.

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Children and screen time
04 Mar
Uncategorized, Social Media

Children and screen time

  • February 14, 2023
  • By admincomdesenfants
  • 0 comments
  Screens are an integral part of our lives and those of our children. On average, there are 5 screens of all kinds...

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Influence with millennial parents
26 Feb
Uncategorized, Social Media

Influence with millennial parents

  • March 29, 2023
  • By admincomdesenfants
  • 0 comments
On February 10th, Aurore VANACKER, our account manager, was present at the Grand Palais in Lille to participate in a round table discussion on the t...

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12 Feb
Uncategorized, Social Media

Brands, Instagram and teens.

  • March 30, 2023
  • By admincomdesenfants
  • 0 comments
GENERATION Z, BORN WITH A SMARTPHONE IN THEIR HANDS Generation Z (the 10-25 year olds) is a generation that it is ...

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18 Dec
Not classified

Brands and taste

  • March 30, 2023
  • By admincomdesenfants
  • 0 comments
On November 22nd, Shirley CURTAT-CADET, director of the agency, brought our expertise in the framework of the 15th François Rabelais meetings on the theme...

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family
21 August
Brand Content, Digital, Social Media, Society, Strategic Thinking

Family marketing in 2020

  • April 7, 2023
  • By admincomdesenfants
  • 1 comment
Gone are the days of frozen generations. Today, addressing the family is a long-distance race for brands. This requires permanent understanding and anticipation.

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brand
09 August
Brand Content, Digital, Social Media, Strategic Thinking

Launch your brand, license or product

  • April 7, 2023
  • By admincomdesenfants
  • 0 comments
The launch of a brand, a product or a license is a crucial moment for any company. There is no room for chance during this key moment and it is necessary to take care of the...

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reach
07 August
Digital, Social Media

From organic reach to ROI acquisition!

  • April 7, 2023
  • By admincomdesenfants
  • 0 comments
Social networks have reached the stage of maturity and the vast majority of brands now have a Facebook page and/or an Instagram account. Also, the content of ...

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18 Jul
Not classified

Video and family: Operation Seduction

  • April 7, 2023
  • By admincomdesenfants
  • 0 comments
Video is the star of our homes: 7 out of 10 children watch videos on the Internet and more particularly on Youtube. Video is thus one of the top activities in the world.

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03 Jul
News, Society

Children and digital: a family affair!

  • 14 avril 2023
  • By admincomdesenfants
  • 0 comments
At a time when children manipulate digital tools in an intuitive way. Child psychiatrists agree on the need to accompany children before leaving them on their own.

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contact@comdesenfants.fr

Com' des Enfants is a marketing and communication consulting agency, expert in children, kids & families targets and specialized in generational marketing. For 15 years, we have been combining a sharp knowledge of the children and family market with a team of multidisciplinary skills at the service of clients, French and international brands. We have developed a wide range of expertise around several areas of competence: Research for children, families & Insights for children and families, Consulting & Strategy in generational marketing, Brand Content, Digital and Social Media Activations, Influence Marketing, Licensing and the creation of spaces and experiences dedicated to children and families.

We bring marketing and communication solutions to any issue related to children and families,

As an agency with a confirmed CSR level thanks to the Afnor's E-label for Active Agencies, Com' des Enfants supports responsible marketing to accompany brands in new forms of commitment.

As a founding member of The League, Com' des Enfants offers international solutions through a "glocal" marketing approach specialized in children, kids and families. Our alliance puts at the service of brands a hundred marketing experts sharing a common vision, values, ethics and clients as well as more than 100 years of accumulated experience.

This alliance was born to offer these global clients and any brand, NGO or institution targeting children and families the best global solutions in strategy, branding, research, social media, influence, customer experience and design with local application for each individual market.

We are a 360° marketing and communication agency with expertise in the world of children, kids and families:

  • Etudes & Insights : via notre pôle "Kids'lab", des études de positionnement stratégique, étude de notoriété aux tests d’offres produits et discours publicitaire, nous utilisons des méthodologies d’étude quanti & quali afin de sonder et comprendre les enfants français et européens et/ou leurs parents, obtenant ainsi des insights pertinents pour votre marque, vos produits ou votre enseigne.
  • Strategic Thinking : nous conseillons les entreprises nationales et internationales dans la réflexion d’axes stratégiques innovants soutenue par la connaissance pointue des comportements et attentes des différents modèles familiaux
  • Création & Brand Content : nous créons et diffusions des contenus (digitaux, print, vidéos...) afin de valoriser l’univers d’une marque, d’un produit ou encore d’un service, en adéquation avec les besoins et les centres d’intérêts de la cible visée.
  • Digital & Social Media : nous utilisons l’ensemble des plateformes d’échanges digitales dans le but de créer et/ou d’enrichir les liens et les communications entre les clients et la marque.
  • Influence : Nous vous accompagnons dans la définition de votre stratégie d’influence auprès de différentes cibles : enfants, parents ou futurs parents, familles et enseignants, autant de publics particulièrement sensibles aux avis et retours d’expérience de leurs pairs.
  • Licensing : Nous vous accompagnons dans le développement de la visibilité d’une licence lors de son lancement (arrivée en TV ou nouvelles gammes de produits dérivés) ou pour son maintien de notoriété. Nous écrivons une véritable stratégie licensing pour vous éviter la sélection de licences à “l’opportunité” et pour créer une véritable préférence de votre enseigne auprès des enfants et des familles.
  • Espaces & Expérientiel : nous créons et concevons des espaces et des animations dédiés à l’échange, au partage et à l’épanouissement des familles. Nous faisons vivre de nouvelles expériences clients pour mettre en valeur le positionnement de marque.
© Com' des Enfants 2023 - Mentions légales - Politique de confidentialité - Création Referencemoi : Agence Web Lille
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Com' des Enfants - Strategy Communication Agency Marketing Children Family Senior.
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