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Com' des Enfants - Strategy Communication Agency Marketing Children Family Senior.
15 Tue
News

CDE nominated for Com en Or Day Trophy

  • January 23, 2023
  • By admincomdesenfants
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The 8th edition of Com' en or Day will take place on March 20th, a communication and marketing exhibition in Hauts-de-France. With the Com' en or Trophy, the show also rewards the best companies in the field of...

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26 Oct
Digital

New video for Saforelle Miss

  • January 23, 2023
  • By admincomdesenfants
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Com' des Enfants presents the new video produced for the brand Saforelle Miss (Laboratoires Iprad). Conceived as a testimonial video, this "Instant Miss" video reminds us of the importance of the...

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14 Sep
Brand Content

Families to reconnect - ITW

  • January 23, 2023
  • By admincomdesenfants
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"Families to reconnect" "Today, children need to reconnect with their parents and vice versa," says Shirley Curtat, director of Com' des enfants. In a context of upheaval, it is important to...

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15 Dec
The Kid'Expert Minute

Once upon a time... a brand story

  • January 23, 2023
  • By admincomdesenfants
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The brand identity is to the product what the barcode is to the packaging: essential to the sale. A unique DNA that reveals the ambitions and values of a brand while affirming its position in the market.

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23 Oct
Project

Our collaboration with Stéphanie Rousseau

  • January 24, 2023
  • By admincomdesenfants
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Recently, we finalized a very nice project for the brand Saforelle Miss and for which we collaborated with Stéphanie Rousseau, an illustrator for children. We have indeed imagined...

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contact@comdesenfants.fr

Com' des Enfants is a marketing and communication consulting agency, expert in children, kids & families targets and specialized in generational marketing. For 15 years, we have been combining a sharp knowledge of the children and family market with a team of multidisciplinary skills at the service of clients, French and international brands. We have developed a wide range of expertise around several areas of competence: Research for children, families & Insights for children and families, Consulting & Strategy in generational marketing, Brand Content, Digital and Social Media Activations, Influence Marketing, Licensing and the creation of spaces and experiences dedicated to children and families.

We bring marketing and communication solutions to any issue related to children and families,

As an agency with a confirmed CSR level thanks to the Afnor's E-label for Active Agencies, Com' des Enfants supports responsible marketing to accompany brands in new forms of commitment.

As a founding member of The League, Com' des Enfants offers international solutions through a "glocal" marketing approach specialized in children, kids and families. Our alliance puts at the service of brands a hundred marketing experts sharing a common vision, values, ethics and clients as well as more than 100 years of accumulated experience.

This alliance was born to offer these global clients and any brand, NGO or institution targeting children and families the best global solutions in strategy, branding, research, social media, influence, customer experience and design with local application for each individual market.

We are a 360° marketing and communication agency with expertise in the world of children, kids and families:

  • Etudes & Insights : via notre pôle "Kids'lab", des études de positionnement stratégique, étude de notoriété aux tests d’offres produits et discours publicitaire, nous utilisons des méthodologies d’étude quanti & quali afin de sonder et comprendre les enfants français et européens et/ou leurs parents, obtenant ainsi des insights pertinents pour votre marque, vos produits ou votre enseigne.
  • Strategic Thinking : nous conseillons les entreprises nationales et internationales dans la réflexion d’axes stratégiques innovants soutenue par la connaissance pointue des comportements et attentes des différents modèles familiaux
  • Création & Brand Content : nous créons et diffusions des contenus (digitaux, print, vidéos...) afin de valoriser l’univers d’une marque, d’un produit ou encore d’un service, en adéquation avec les besoins et les centres d’intérêts de la cible visée.
  • Digital & Social Media : nous utilisons l’ensemble des plateformes d’échanges digitales dans le but de créer et/ou d’enrichir les liens et les communications entre les clients et la marque.
  • Influence : Nous vous accompagnons dans la définition de votre stratégie d’influence auprès de différentes cibles : enfants, parents ou futurs parents, familles et enseignants, autant de publics particulièrement sensibles aux avis et retours d’expérience de leurs pairs.
  • Licensing : Nous vous accompagnons dans le développement de la visibilité d’une licence lors de son lancement (arrivée en TV ou nouvelles gammes de produits dérivés) ou pour son maintien de notoriété. Nous écrivons une véritable stratégie licensing pour vous éviter la sélection de licences à “l’opportunité” et pour créer une véritable préférence de votre enseigne auprès des enfants et des familles.
  • Espaces & Expérientiel : nous créons et concevons des espaces et des animations dédiés à l’échange, au partage et à l’épanouissement des familles. Nous faisons vivre de nouvelles expériences clients pour mettre en valeur le positionnement de marque.
© Com' des Enfants 2023 - Mentions légales - Politique de confidentialité - Création Referencemoi : Agence Web Lille
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